The Pepper family brand of whiskey is an iconic Kentucky whiskey brand initially produced during the American Revolution and continued through 1967. The family built and operated two main distilleries: first founding the site that today hosts the Woodford Reserve Distillery, and later the James E. Pepper Distillery in Lexington. In the late 1960s the bourbon industry hit hard times, and both the brand and distillery in Lexington were abandoned for over half a century.